Public Policy Polling did their fourth annual survey of trust in news (or pseudo-news) organizations. Trust in Fox is down, most significantly among independents:
PPP’s annual poll on TV news finds that there’s only one source more Americans trust than distrust: PBS. 52% of voters say they trust PBS to only 29% who don’t trust it. The other seven outlets we polled on are all distrusted by a plurality of voters.
Just like its actual ratings, Fox News has hit a record low in the four years that we’ve been doing this poll. 41% of voters trust it to 46% who do not. To put those numbers into some perspective the first time we did this poll, in 2010, 49% of voters trusted it to 37% who did not. Fox has maintained most of its credibility with Republicans, dropping just from 74/15 to 70/15 over that period of time. But it’s been losing what standing it had with Democrats (from 30/52 to 22/66) and independents (from 41/44 to 32/56).
We find once again this year that Democrats trust everything except Fox, and Republicans don’t trust anything other than Fox. Democrats put the most faith in PBS (+61 at 72/11), followed by NBC (+45 at 61/16), MSNBC (+39 at 58/19), CBS (+38 at 54/16), CNN (+36 at 57/21), ABC (+35 at 51/16), and Comedy Central (+10 at 38/28). Out of the non-Fox channels Republicans have the most faith in PBS at -21 (27/48), followed by NBC (-48 at 18/66), CNN (-49 at 17/66), ABC (-56 at 14/70), MSNBC (-56 at 12/68), CBS (-57 at 15/72), and Comedy Central (-58 at 8/66).
When it comes to asking Americans which single outlet they trust the most and least out of the ones we polled on, Fox News once again wins both honors. 34% say it’s the one they trust the most, compared to 13% for PBS, 12% for CNN, 11% for ABC, 8% for MSNBC, 6% for CBS, and 5% each for Comedy Central and NBC. Fox News is the choice of 67% of Republicans, while Democrats basically split their allegiances four ways between ABC and CNN, both at 17%, and MSNBC and PBS, both at 16%.
Even more Americans identify Fox News as the outlet they trust the least- 39% give its that designation to 14% for MSNBC, 13% for CNN, 12% for Comedy Central, 5% for ABC and CBS, 3% for NBC, and 1% for PBS. 60% of Democrats give it their lowest marks while Republicans split between MSNBC (24%), CNN (19%), and Comedy Central (14%) on that front.
The poll shows, as we’ve known for quite a while, that Republicans tend to distrust actual news outlets and believe that the misinformation spread by Fox is true. While sad, this is not surprising. Fox (along with other right wing outlets) spread a false narrative to promote their political goals. Part of the misinformation spread by the right wing noise machine is that actual news organizations are biased, and that only the right wing outlets present the truth. As the message from the right wing media frequently conflicts with objective facts, it is not possible to trust both Fox and actual news organizations. People will believe one or the other. It is fortunate that significantly fewer independents are being misled by Fox than in the past.