Debating the She-Devil

The conventional wisdom is that debates help the underdog as opposed to the front runner as the underdog appears to be the equal to the front runner. Does the concept work for informal attacks going back in forth in the media as opposed to a formal debate?

Reading Political Radar’s account of the public spat between John Edwards and Ann Coulter, I wonder if the end result is to place the two on an equal level. Instead of elevating himself to the level of a front runner. Edwards has managed to lower himself to the level of the She-Devil.

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