A List Envy

B-List BloggerI thought the uproar had quieted down, but talk of blog roll purges continues in the blogosphere, such as at The Republic of T and NewsHog. Many bloggers are concerned that the bigger, A List bloggers tend to link only to themselves, and therefore keep the blog traffic (and ad revenue) to themselves. They fear that whether they have links on the A List blogs will determine the amount of traffic they receive.Listings on blog rolls are easy and cost nothing, so I will freely exchange them with most blogs within reason, but they are far from the most major source for readers. A listing on a huge blog such as Daily Kos might bring in more traffic than I usually receive, but for the most part I fear that the odds of receiving many readers off of a long list of blog names isn’t that great. Again, that’s not to say I don’t appreciate it. Even if I only get a handful of hits from a particular blog, some people will return regularly, and perhaps recommend the blog to still others. I did go ahead and add The Repubic of T and NewsHog to the blog roll here in the hopes they will reciprocate.

Besides the actual blog rolls, a link to a specific post on an A List blog can bring in a flood of traffic for a couple of days. While generally less effective than being linked in a post, track backs and comments with a link will often bring in readers who are interested in a topic discussed on another blog.

There are also many sources for readers beyond the A List blogs. There are far more B and C List blogs, and their total readership exceeds that of the A List political blogs. There is also a huge blogosphere beyond the politcal blogs, and many of the readers here come from science blogs and blogs dealing with the arts or entertainment. This is increased somewhat by having a number of entertainment posts here, but often nonpolitical sites will drift into politics and link here.

Besides blog rolls, there are many other sources of traffic. Blog aggregators will often include posts from Liberal Values, even if they are ignored most of the A List blogs. Many hits come from links in discussion forums, which can generate significant traffic even if they are ignored by Technorati. Perhaps the most interesting link was after I had this post on a cancer society refusing money from strippers. Following the links back I found a link to the post on a forum for professional strippers. Google and other search engines are also responsible for several hundred additional hits here per day. Google seems to love blogs since they are update frequently.

While bloggers can obsess over their stat counters, I no longer even see them as the best measure of success. It might be different for the larger blogs which get thousands of visitors per day, but for myself I believe that the subscribers through RSS feeds is a more meaningful measure of readership. Liberal Values recently broke 2000 readers per day through Feedburner. This isn’t an exact number as some probably read the site through the original RSS feed before I joined Feedburner, and Feedburner doesn’t count all RSS readers, but knowing that over 2000 people may be reading this in their RSS reader, on top of hundreds more per the stat counters, is more important than whether I’m listed on a blog roll.

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1 Comment

  1. 1
    Cernig says:

    Hi Ron,

    Thanks for the link. As I said in my post, it’s partly about respect – and I invest a bit of my time every day in making sure I reciprocate that respect. That’s just good management practise, to my mind.

    I don’t believe there is a single blogger on the planet so busy that he couldn’t find the time to do likewise, if he wished it.

    Welcome to the Newshog blogroll.

    Regards, C

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